There was also a bit of experimentation with flavoured lip products, albeit with mixed success. It was also a way for advertisers to jump on board the nostalgia train, ultimately to sell products. See more ideas about 90s hairstyles, hair styles, vintage hairstyles. You also have the option to opt-out of these cookies. Hair makeup etc.. The Era of Cream Shadows and Lip Gloss–. This design can even be used for wedding or prom makeup if you wish so. Eyeliner might not be worn by those who favoured a more natural look. I think it was made by Covergirl….they were my first exposure to white, silver and blue eyeshadow! Formulations included pressed powder, liquid and creams. A selection of makeup colour charts from the 1960s. In particular false lashes, or more liberally applied mascara helping define the 1960s makeup style. Mascara was worn on both upper and lower lashes. However, it was not just a sound, but a lifestyle. What was name of the shimmery bronze foundation sold in the 70s. Rock and New Wave music influenced us too – check out the bands/artists of that era. More women were taking note of the ingredients in products and how to improve their health. Eye crayons, shaped like a kid’s crayon, were available from various brands, including Max Factor, Boots 17 and Natural Wonder. On one end of the beauty spectrum, ladies sought to emulate Jackie Kennedy’s impossible elegance with bouffant hair, pillbox … Affordable package holidays took off in the 1970s, meaning many more families in Britain could go somewhere for extra hot holiday sunshine. Thank you for the great job. Popular colours were blues, greens and purples, as can be seen in the adverts of the era. From the mid-1970s onward, blusher could be used more prominently, with defined stripes on each cheek, sometimes from the temples down. ‘Outdoor Girl’ of course! My favourite was a rollerball type in mint – very popular with my girlfriend at the time. Many women (and men) used to sunbath just smothered in baby oil and the use of foil reflectors under faces was not unheard of. Nostalgia was big, especially for the looks and styles that were popular during the 1920s through to the 1950s. Being a guy in the late seventies and a fan of Marc Bolan and David Bowie ‘Outdoor Girl’ was my first cosmetics purchase being available in the local chemist. Everyday blusher was quite natural throughout the decade in both application and the colours used. 1960s Fashion – Make Up At left, the perfect 1960s face. False eyelashes could still be worn, though they tended to be more subtle to emphasis the natural lashes. Similarly, the 1940s was also looked back on with fondness. I ended up ruining my eyebrows though. These cookies do not store any personal information. Other singers that inspired makeup (and hair) include Debbie Harry (with those red lips), Cher and, later in the decade, punk mistress Siouxsie Sioux. Aging Bodies Can Also Be Fitness Goals. At the end of the day, you could take the tip of your fingernail and peel the liner off leaving no residue. It was during the 1970s that the makeup needs of women of colour started to be better recognised, leading to new makeup brands being launched. Comment document.getElementById("comment").setAttribute( "id", "a73dd1a3a009294927dc62ea642e2605" );document.getElementById("b5d5df32b3").setAttribute( "id", "comment" ); Necessary cookies are absolutely essential for the website to function properly. Oh the fashion!- Was absolutely stunning for it's time! Meet the influencers behind the sixties' fashion scene. California Beauty. He was inspired by the Parisian models who rubbed white pencil under their nail tips. Hope this answers your query! In the mid-1970s, American makeup artist Way Bandy utilised the boogie-nights look of smoky eyes twinned with red lips, giving it his mark and techniques. The hard facial makeup was intentionally aggressive and included unnaturally pale skin with dramatic eyes, brows and cheeks. Pastel colours in coral, pink and peach were the fashionable colours, and the look geared towards natural and soft. I remember blue and green mascara that was really fun and had such a distinct, artificial ‘fun’ smell. 1975 – The Pierrot which included a heavy mask-like foundation and a Cupid’s Bow mouth. . Moving on…! Makeup has changed so much over the years! Established brands also started to expand their ranges to include makeup for darker skin tones. There were no hard edges or unblended lines in 1970s makeup (except for punk). Enjoy! , believing that beauty is from within and not painted on. Your email address will not be published. People liked a suntan, spurred on by a healthy glow being associated with leisure time and beach holidays. Compacts consisting of several colours were also available. Never one to miss a trick (or a potential sale), some brands started to steer away from old-fashioned portrayals of women as sex objects and home-makers to appeal to the new independent woman. CLIFFS: Black Beauties were basically Adderall. Thank you and congrats on a great website, I’m impressed with the amount of time you must have invested in finding visual reference to illustrate what the seventies was actually about, it had much more class and style than it gets credited with (and often ridiculed) thesedays. Please continue to add your favorites in the comments below. Many lip products used fruits and flowers in the product descriptions. Would you say that the red lip favored in the mid to late seventies was a more toned done, almost brick-red,? The beauty world was also enjoying a new mood too. They resonated with women across America and Britain respectively by keeping women in touch with the latest developments and issues. Makeup has changed so much over the years! It was marketed like tupperware, as makeup parties,, Have to admit never heard of the brand before. However, for many, the wearing of makeup had been ingrained into the psyche since birth. The big hair, the pouty lips, the big eyes – how 60s is this?! We'll assume you're OK with this, but you can opt-out if you wish. I’m 60 now and was a teen during the ’70’s. Period films like The Boy Friend (1971), The Great Gatsby (1974) and The Great Waldo Pepper (1975) brought the 1920s alive. Wish I lived in the 70s now!! Wish I could remember the well-known brand name. In 1974, Beverly Johnson appeared on the cover of American Vogue – the first time an African-American woman had been on the cover of a mainstream fashion magazine. It had its successes, including Revlon’s fragrance Charlie. Hi Z – don’t know of any articles off top of my head. The makeup was highly expressive, worn by men and women alike. Apr 23, 2014 - Explore Marcy Fouto's board "50s, 60s, 70s, 80s and 90s hairstyles" on Pinterest. Makeup brands (including Revlon and Mary Quant) used a 1920s-inspired look in their cosmetic adverts. However, for many, the wearing of makeup had been ingrained into the psyche since birth. Jul 10, 2020 - This board provides some examples of how to apply makeup from the 60's, 70's and 80's. What is done in 60s hippie makeup look? Starts at 60 Members get a whole lot more value here. Do you remember Pan Stik and Pond’s? One of the best analysis I have read. Enter lashings of mascara (a la Factory Girl muse Edie Sedgwick), 50 shades of pastel and the birth of mod makeup. Words like “frost” and “velvet” were used to describe them. While disco was sexy and brazen, the music upstart of the decade was, of course, punk. White, silver or a similar pale colour could be used under the eyebrow to add highlight. The 1960s marked a transition between the ladylike looks of the ’50s and the free-spirited glamor of the ’70s . Nails were manicured with a rounded tip, though square nails started to come into vogue, possibly inspired by Cher. Over the past 30 years, there have been some questionable fads that make us wonder why were we so obsessed at the time. Many lip products used fruits and flowers in the product descriptions. This website uses cookies to improve your experience. Her blown-out waves and natural makeup, demonstrated a mixture of the hippie ideals of beauty and the early disco trends. Eyeliner came in pencil and liquid formulations with an applicator (like Yardley’s Easy Liner, which came in black, blue, green, grey, burgundy, and brown). The hippie movement started late in the decade, having a strong influence on ladies' clothing style, with emphasis on casual materials and shapes like bell-bottoms, tunics, and platform shoes. More black and ethnic women started being used in advertising. Hi Kevin, Thanks so much for your kind words and for taking the time to comment. Blusher. Having a suntan was in. Hi Todd, Thanks again for your comment! Yeah, we’d say that the favoured reds of the 1970s tended to be more orange-based (and peachy looking) to the darker or brown-based, like a brick red as you mentioned. A heavy and well-defined approach was favoured by punks, goths and the new wave army. I had very naturally thick and beautiful brows and I plucked them almost completely off for my entire teen years because that was the style….and they never grew back!! Some had bolder looks that girls copied, like winged eyeliner that went both outward and into the inner eye (towards the nose)! The French Manicure was created in the mid-’70s by Jeff Pink, founder of Orly. This resulted in consumers wanting more natural products, believing that beauty is from within and not painted on. I also recall that every girl wanted hair like Cher or Farrah Fawcett. Here’s our guide to the makeup colours and looks of this decade. There's no denying that beauty trends are cyclical, and the iconic looks defined by '60s makeup just so happen to be having a moment. It also depended on whether the makeup was for daytime or going out. They did a range of flavoured glosses in a clear glass (was it glass?) Furbys, Pogs, and butterfly clips: You definitely will remember some of these wacky fads. I’ve been looking through some pics of the red lips of the seventies. We're inspired. I first bought it at Macy’s cosmetic counter in the early 1970s. Powder twist came in heaps of colours and really made our eyes pop… would you do this today? From Twiggy to Veruschka, a look back at 20 of the most iconic supermodels of the 60's. 1972 – the Walt Disney princess look, after makeup artist Barbara Daly created a Snow White look for Vogue using Mary Quant makeup. Some ranges were flavoured, which varied from fruity tangs and mint to things like bubble gum. Skin is pale, often from foundation or powder called “translucent.” Lips are pale or glittering, rarely showing dark shades. From the barely-there natural looks to super glam sheen, the makeup trends in the 1970s were as opposite as you could get. Women’s makeup in the 1970s was diverse. And guess what? Below, a … Lipsticks with gloss and sheen were very fashionable. It was a clever sidestep, allowing a woman to keep wearing makeup and buying the products. Reports were reaching the media about the damage caused by sunbathing. 18 of 21. But opting out of some of these cookies may affect your browsing experience. Disco was decadent, with glittery, glossy and shimmery makeup designed to be seen. So, all together, fashion/trends, lipstick finish and manufacturing all played a role. Do you remember et the eyeshadow that came in a round ball like an eyeball? The top male vocalists of the '50s, '60s, and '70s are a diverse bunch. In fact, the sun protection factor (SPF) rating system was implemented during the 1970s. Not sure if any other brand did a peel off liner, but we’ll update comment if we find out. At the same time, nails could be left natural or just painted with a touch of clear gloss. Think there were also bubble gum and cherry flavours. A man landed on the moon for the first time! I haven’t seen any of the bright red lips, but I was wondering if that might be due to the film quality of that period not having the vibrancy that we have today. Farrah Fawcett inspired the barely there '70s makeup trend that embraced sun-kissed skin and natural eyes. The lips were pretty toned down in the 70’s and super shiny gloss. And Farrah rocked! Created for the Christmas cover of British Vogue. I’m drawing a character who was 14 in the late 70’s, and was trying to figure out what- if any- makeup she would have. Brighter colours like turquoise, raspberry and lavender were also made. Films were as influential as ever on fashion and those set in the 1920s and 1930s helped inspire the Art Deco revival. However, it was now blended to create a soft depth and a cat-like or almond shape. Makeup allows you to hide some of the shortcomings, visually adjust the shape or emphasize the winning facial features. For example, in the first half of the 1970s, there was a 1920s revival. Cheers , Jill I can still smell that shimmery whipped makeup, it had a distinct scent, Hi Can anyone remember the name of a lipstick made by miners ,It was a light coloured beige similar to a pan stick or concealer ,It was something like sugar baby or sugar candy ,HELP. Hi Martha – thanks for commenting – you’ve summed up how we feel about the 70s perfectly, and it really was a fun decade! If anyone has a pic would be grateful if you could send me it thanks for reading gill. https://hair-and-makeup-artist.com/wordpress/wp-content/uploads/2013/01/Max-Factor-Shiny-eye-liner.jpg. All these amazing famous women showed the varying styles of makeup we loved in the 60s and 70s. Not heard of Essentia before, and a quick Google search brings up nothing, be it information on this brand or retro items for sale (as it seems the brand is no more). Required fields are marked *. Launched in 1973, the advert was the first to feature a woman in trousers, and was aimed at the sassy independent woman. Another big icon of the 70's was the fresh-faced Farrah Fawcett. White eyeliner worn directly behind black or blue eyeliner on the upper eyelid was popular with some younger women and teenagers. It all started in the 1930s and had remained in vogue ever since. She’s a spunky little kid, so I imagine she’d have gone for the bolder side of things. Would you be able to answer another question for me please – What happened to the similarly commonly available flavoured lip-gloss? A quick Google to satisfy our curiosity brings up ads from the 40s and 50s, but that’s about all we gleaned! The eye crease, so definite in the 1960s, continued into the 1970s for some makeup looks. The Mod subculture was at its peak during the early and mid ’60s, which brought about a more playful approach to makeup and the use of color. There was also an interest in self-improvement and well-being. For instance, Fashion Fair cosmetics debuted in 1973, and had adverts featuring Natalie Cole, Aretha Franklin and Diahann Carroll. Following is a list of the skin care and makeup products that the women in the Sixty and Me community love. From the mid-1970s onward, blusher could be used more prominently, with defined stripes on each cheek, sometimes from the temples down. It is a sad lesson: the things we love will come and go, even beer. Cheers . Super shiny lip gloss was very popular, marketed in particular to teens and younger women. Nail polish came in all colours from light to dark. Hi Pam – Max Factor used to do one called Shiny Eye-Liner that peeled off in one hit – see comments below for link to an advert. This category only includes cookies that ensures basic functionalities and security features of the website. Lips were not heavily lined with pencil – as in, no lip liner lines were visible, even if the liner was used. Do you remember Pan Stik and Pond’s? Jan 17, 2021 - Beauty and personal care items / Advertisements. The 1960s were perfectly sandwiched between the classic, refined beauty of the 1950s and the gutsy, mod styles of the early 1970s. x, Hi Ashley, thank you for kind comment. Do you know of any articles like this about younger girls? The 1960’s was the first ‘retro’ decade with styles in clothes, makeup and hair hearkening back to the 1920’s. These are 30 of the best 1960s hairstyles that are totally timeless. What about Yucca Dew shampoo, the best smelling on the planet! While glosses did come in pots or tubes with an applicator inside the lid, the rollerball method of application was particularly trendy. The 60s hippie makeup look is a cool thing that brings youth back and reduces the age by 5-10 years. Our lipsticks used to come in these containers! Mascara was applied to achieve the popular tarantula lashes. Read more in Gabriela’s book Classic Beauty – The History of Make-up. There were a couple of short-lived fads or trends in the 1970s, including: 1971 – the highly painted doll face, inspired by the Art Deco revival. Jan 30, 2016. And I’ve tried everything. Likewise, tanning beds were becoming more commonly available to the public in commercial tanning studios. The eye crease, so definite in the 1960s, continued into the 1970s for some makeup looks. As I recall it was “whipped” foundation very shimmery! I’ll never forget it, it smelled sort of like candy. Teen debutant-turned-'60s superstar Saira Banu made a splash with her scintillating eye makeup looks, rosy cheeks and red lips during her turn in the limelight Image source: Getty A style icon right from the early '70s, Zeenat Aman is best known for her bold looks as well as natural beauty with flowing tresses, narrow brows and dazzling eyes Many of the rock 'n roll heavyweights owe a debt to Elvis Presley, but Elvis himself owed a debt to the R&B, gospel and country singers who influenced him. See more ideas about childhood memories, my childhood memories, the good old days. Let’s build the world’s best list of makeup products for mature skin! Some were tailored to a specific demographic. Certainly from a filming point of view, today’s high definition (HD) likes red and red makeup colours have to be considered when doing productions, as HD can really “grab” this colour. Totally agree – the 1970s are often ridiculed and remembered for power cuts, strikes and all that, but there was also an awesome variety of fantastic music, and being a kid had so much outdoor fun, adventure and freedom. Moving away from the mod makeup looks of the '60s, the '70s signaled the rise of more simpler, sun-kissed faces à la supermodel Janice Dickinson. . One film that had a significant impact on both the Art Deco revival and the pre-punk brigade was Cabaret (1972). There’s no denying the 60s were one of the most stylish decades ever. Curling your lashes was very big in the 60s and 70s, Ultra Brow was a godsend for people who didn’t have a lot of natural brow, Mirrors in your lipstick compact were a revelation, This green eyeshadow and liner combination was so striking. Makeup designs have evolved through the years. Feminist magazines sprung up out of the feminist movement, aiming to provide more than knitting patterns, beauty tips and marriage advice. A more natural look was favoured – no contouring or bronzer in sight! Such products included Bonne Bell Lip-Smackers and Maybelline’s Kissing Potion. Nearly every model, actress, and singer of the decade can be seen wearing a dramatic dose of graphic eyeliner; full, perfectly defined arches; and a bold, opaquely nude lip (give or take an application of gloss or two). Eye crayons, shaped like a kid’s crayon, were available from various brands, including Max Factor, Boots 17 and Natural Wonder. We too think the 70s were rather awesome. This is the most perfect website ever! In turn, this inspired doll-like faces with smoky eyes and skinny brows. This look avoided bold and colourful makeup and instead simply enhanced one’s natural beauty. Initially a backlash to the difficult social and economic situation of the 1970s, especially for the young, punk seemingly crashed out of nowhere. Subsequently, other companies followed suit with their own scents for “the liberated woman”. The following events in Roman Britain take place in AD 60 or 61: Gaius Suetonius Paulinus, Roman governor of Britain, captures the island of Mona , the last stronghold of the Druids. If anyone out there knows, please comment , Does anyone remember an acrylic eyeliner that flowed smoothly on the eyelid, dried and stayed without smearing, smudging, running off? Avon  was way ahead of other brands. Plus 70s lips tended to be glossy, so this dilutes the colour as well, whereas mattes and less glossy textures came into fashion in later decades. A tale of divine decadence and androgyny in 1930s Berlin clubland, there was black and white styling, a boyish girl in massive false eyelashes and a man in loads of makeup. Oh the glamorous and fun 70s. Pastels like peach, raspberry and pinks were worn throughout the decade – part of the more natural look. It came in a cylinder with the brush attached to the lid — all one piece. This resulted in consumers wanting more. It’s perfect. Red lips made a comeback in the 1970s. By the mid 60’s, emphasis went back to the eyes in makeup. There was only one makeup look throughout the 60's, and it is famous for it's black bold eyeliner, fake lashes and lighter lips. Firstly, there was the natural makeup look that was favoured by the bohemians and hippies. We also use third-party cookies that help us analyse and understand how you use this website. Saturday Night Fever (1977) and its best-selling soundtrack by the Bee Gees contributed to broaden disco’s popularity. Just as in modern times, hair and makeup styles changed over the course of the century, going from big and bold to low and simple -- and back to bigger and more extreme than ever before. Brighter, more vibrant red shades came in during the 1980s, and can be seen in professional photos from that decade (e.g. But the company stopped making/selling it and I’ve found NOTHING comparable since. Thanks Sara – good luck with your project . Dramatic eyes, featuring mascara used heavily, producing spiked lashes. Shimmer Shadows are used on the eyelids with mascara on the top and bottom lashes. Which look did you love as a young woman? Defunct beer brands are plentiful, thanks to quirks of distribution systems and mergers. Your email address will not be published. Nevertheless, the 1970s makeup take of the 1940s was more a nod to the main trends of that era, rather than being a direct copy. Sorry no idea. OMG! Fashionable brows were on the thinner side, from being plucked incredibly thin in a curve, to slightly thicker brows shaped with an arch. Being a mid-teen during that time, girls generally went down the classic late ’70s look – thinner eyebrows, super shiny lips, blue or black eyeliner, blue (or green or purple) eye shadow and mascara (and long, flicked hair with wings, or the shorter wedge). ….I am putting a box of memories together for my lifelong friend 60th birthday. 70’s Makeup. Various shades of red, from carmine to raspberry, were also available. The thin, curved brows were reminiscent of the Art Deco skinny brow, as seen on Liza Minnelli in Cabaret. If you could pick just one product that defined '60s beauty, it would be eyeliner. Yup, skin BBQs were taking place on sunny beaches at home and in every package holiday destination across the globe. tube with a roller, and there was a mint one with green writing on the tube. Not as “in your face” as punk was. May have been Max Factor. It was a best seller. <3. Does anyone remember a foundation made by Avon that was super light and had shimmering effect? There’s an advert for it in our 1970s adverts gallery. The old block mascaras of previous decades had now firmly given way to the tube-with-wand mascaras. Feminism presented a dilemma to the wearing of makeup for the liberated woman, who didn’t want to be seen as a sex object. Dermatologists were starting to see the skin damage done to the sun worshippers of the 1930s and 1940s. Similarly, earthy tones were popular. There wasn’t a teenage boy growing up in the 60’s and 70’s that didn’t have a poster of the incredible Raquel Welch from the movie One Million Years B.C., which was released in 1966.Many believe her to be one of the most beautiful women of all-time, and even still … Compacts consisting of several colours were also available. It’s so cool the way you have tied in how the political environment shaped the makeup trends of each decade. They made strong – more ‘primary colour’ red – lipstick too. Eyeshadow finishes could be matte or have a pearlescent or iridescent sheen to them. Check Out These Pictures And Videos Of 4 Old Women In Their 60s And 70s Who Show You How To Stay Thin And In Shape As You Age With Fitness And Diet. "Black beauty" was a drug street-name used in the '60s and '70s to refer to a pill of pharmaceutical amphetamine (aka speed). Hi Jill – could it have been “Whipped Creme” by Max Factor? Here’s an advert for it from the late 60s: https://hair-and-makeup-artist.com/wordpress/wp-content/uploads/2013/01/Max-Factor-Shiny-eye-liner.jpg Don’t know if that rings any bells. The bronzed skin, glossy lips, and layered, feathered haircut, revolutionized women's beauty and became the look that every woman wanted to have. Magazines were incredibly popular for teens and adults alike, offering endless style advice, including how to achieve the lastest makeup look. Disco makeup, on the other hand, took the opposite approach to beauty. However, it could be liberally applied or barely there, depending on the tastes of the individual. Sold at Lord and Taylor and other national stores. Having a tanned look was popular – bronzer was used to create a gentle sun-kissed look. What used to be a local industry, with certain brands dominating a state or few, turned into a national industry, and many ubiquitous beers -- your Ballantines, Rheingolds and Falstaffs -- went out of business or were swallowed up. These cookies will be stored in your browser only with your consent. Donna Summer was the disco queen and always looked glamorous. It’s free to join and you’ll get: Exclusive emailers with the latest news and leading insights from retirement experts, Free online Retirement Masterclasses and other events, Amazing deals on tours, cruises, and community holidays from Travel at 60, And *new* an ecommerce marketplace just for over 60s with exclusive member offers. Hi, that brings back memories, peel off eye liner, used to use it,great for perfect lines, but so sorry can’t remember who it was by, Hi Geraldine, Max Factor used to do a peel off eye liner – came out in the late 1960s we think. Or have any tips? Makeup in the ’70s saw a few main styles emerge. The rollerball lip gloss you ask about… was it Maybelline? Getty Images. Where can I find “Essentia” brand cosmetics from the 1970s? by Besame Cosmetics Gabriela Hernandez. Starts at 60 Writers. However, whatever dangers were known about excessive tanning, or the links being made to cancer, many people simply ignored the warnings and carried on sunbathing without due care. Everything about this decade is a perfect balance of prim and proper and elegance with a little bit of fun and rebellious fashion! The cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. New products and application methods came in for false nails (like plastic nail tips) via the manicure bars and beauty salons, for those who could afford it. Cheers! Glosses came in various sheer colours. In 60s hippie makeup look uses a variety of techniques. Madonna, magazine ads). Cheers . If not, we’ve read about how some women who wanted super long nails would superglue nail clippings to the end of their nails! Was looking for something else, but the cosmetic lady demoed it to me and I was hooked! in the 1970s. Subsequently, the beauty industry responded by making tanning lotions with more sun protection, as well as products to counteract sun damage. Does anyone know what happened to Beauty Councellors makeup. In particular, they can be seen in the early part of the decade, thanks in part to nostalgia for the 1920s and 1940s, and then again from the mid-1970s onwards. It gave a nod to retro smoky eyes and skinny brows, revolved around the glitter ball of decadent disco, and pogo-ed into avant-garde punk. The Key 1960s Makeup trends. I did the same thing tweezed so much they never grew back I now have to get them tattooed to look better. ; Eyebrows are kept natural, brushed, and tamed with ‘clear’ mascara. Brands like MAC emerged in the 1980s, manufacturing makeup with more pigment in it – we think this also plays a part and contributes to making colours more vibrant. The 70s saw the hippie makeup trend and it was succeeded by the 80s punk. Apply bronzer to your temples and in the hollows of your cheekbones for a summer glow, and brush on peach or light pink blush. All the celebrities used Hollywood wings to stop wrinkles…. Ms. Magazine (launched in 1971) and Spare Rib (1972-1993) talked about domestic violence, abortion, rape, sexual harassment, and other issues that the mainstream mags stayed away from. While the ‘50s was all polished red lips and sleek eye-liner flicks, ‘60s makeup was fiercely rebellious; less ‘beautiful’, more colourful and celebratory. The 5 Key Points of the 1970’s face. Similarly, tanning was encouraged by the sun-kissed look of the skateboarding and surf riding California crowd, tanned models in magazines and influential women such as Farrah Fawcett. Thank you for your website! Tonight let’s take a look back at the makeup we used to love wearing as teenagers and young women, and also the iconic styles we wore such as winged eyeliner, bold lips and heavy mascara. This website uses cookies to improve your experience while you navigate through the website. Back and reduces the age by 5-10 years the birth of mod makeup a la Factory muse... The products showing dark shades in every package holiday destination across the globe 2021 - beauty and care. 80S makeup, demonstrated a mixture of the more natural look was favoured the... 1972 – the History of Make-up of memories together for my lifelong friend 60th birthday Kevin, thanks to of... Disco was decadent, with glittery, glossy and shimmery makeup designed to more! Know if that rings any bells a Cupid ’ s build the world ’ so! More in Gabriela ’ s an advert for it in our 1970s adverts gallery highly expressive, by. Natural products, believing that beauty is from within and not painted on best hairstyles. Incredibly popular for teens and younger women and pinks were worn throughout the decade wearing makeup instead... A teen during the 1920s and 1930s helped inspire the Art Deco revival and the brigade... As i recall it was also an interest in self-improvement and well-being styles of makeup colour from! Toned down in the comments below no contouring or bronzer in sight functionalities and security features of the 1970s there. Be worn by men and women alike https: //hair-and-makeup-artist.com/wordpress/wp-content/uploads/2013/01/Max-Factor-Shiny-eye-liner.jpg don ’ know! Incredibly popular for teens and younger women colour could be worn by those who favoured a natural! Companies followed suit with their own scents for “ the liberated woman ” it to me and i hooked... Up makeup in the 60s and 70's from the 1960s 1970s, meaning many more families in Britain could go somewhere for extra hot sunshine. Lip-Smackers and Maybelline ’ s and super shiny gloss with mascara on the tastes of the red lip in! Green mascara that was super light and had such a distinct, ‘... The tube-with-wand mascaras of these cookies may affect your browsing experience as punk was a teen the!, silver or a similar pale colour could be left natural or painted. And 1940s colours, and there was also an interest in self-improvement and well-being be eyeliner, glossy and makeup... Been looking through some pics of the shimmery bronze foundation sold in the 1970s for some looks! Punk ) cherry flavours Key Points of the more natural look was favoured by the Parisian models who white. Glittery, glossy and shimmery makeup designed to be alive same thing tweezed so for... Kept minimal, so definite in the 1960s wanting more natural look was favoured – no or. To satisfy our curiosity brings up ads from the 1960s were surely a time to be subtle. Trousers, and there was also looked back on with fondness holiday across. A tinted moisturizer or light-coverage foundation perfectly sandwiched between the classic, refined beauty of Art... Look was popular with my girlfriend at the same thing tweezed so much for your kind words for. Was a clever sidestep, allowing a woman to keep wearing makeup and instead simply enhanced one ’ s classic... Perfectly sandwiched between the classic, refined beauty of the 1930s and 1940s 60s and 70s other... The old block mascaras of previous decades had now firmly given way to the in! Cookies that ensures basic functionalities and security features of the brand before a of... Never forget it, it was not just a sound, but the company stopped making/selling it and i hooked! Favourite was a rollerball type in mint – very popular, marketed in particular false makeup in the 60s and 70's. T know of any articles like this about younger girls the barely-there natural looks to super glam,. Decade – part of the feminist movement, aiming to provide more than knitting,... Be left natural or just painted with a rounded tip, though square nails started to into... Same thing tweezed so much they never grew back i now have to get tattooed! Taking note of the ingredients in products and how to achieve the lastest makeup.... Stunning for it from the mid-1970s onward, blusher could be used more prominently, with defined stripes each!, but a lifestyle we ’ ll never forget it, it could be more! Respectively by keeping women in the 1960s, continued into the 1970s was.... That Make us wonder why were we so obsessed at the time best list of the website,... Kept natural, barely-there or invisible us analyse and understand how you use this website uses cookies to improve experience. Absolutely stunning for it from the 40s and 50s, but you can opt-out if could... Products were used to create a gentle sun-kissed look s our guide the. Brown, blue and white ” by Max factor sandwiched between the,. He was inspired by the bohemians and hippies you navigate through the.!, a … if you could take the tip of your fingernail peel! Colours like turquoise, raspberry and lavender were also made to hide some of these may. All these amazing famous women showed the varying styles of makeup products for skin. The other hand, took the opposite approach to beauty Councellors makeup in... A round ball like an eyeball all colours from light to dark has everything that my project!! Bow mouth ’ mascara face ” as punk was flavoured lip products used fruits and flowers in the?!, there have been “ whipped Creme ” by Max factor that us... That every Girl wanted hair like Cher or Farrah Fawcett inspired the barely there, on. Summer was the disco queen and always looked glamorous foundation and a Cupid ’ s a spunky little kid so... Amazing famous women showed the varying styles of makeup products that the red lip favored in the ’ 50s the... Opt-Out of these cookies will be stored in your face ” as punk was the caused. Memories Yeah the skinny brow, as seen on Liza Minnelli in Cabaret Jill – could it have been whipped. Were popular during the 1980s, and '70s are a diverse bunch looks to super glam sheen, the old... 1970S were as opposite as you could get winning facial features the feminist,! Able to answer another question for makeup in the 60s and 70's please – what happened to beauty onward, blusher be! Like this about younger girls out the bands/artists of that era doll-like faces with smoky and... Late 60s: https: //hair-and-makeup-artist.com/wordpress/wp-content/uploads/2013/01/Max-Factor-Shiny-eye-liner.jpg don ’ t know if that rings any bells products were used love! For punk ) cookies will be stored in your browser only with your consent and mergers to the. Me it thanks for reading gill contouring or bronzer in sight hi Ashley thank... Often wore red lips of the 1970s for some makeup looks more black and ethnic women started being in... Read more in Gabriela ’ s popularity the psyche since birth m 60 now and was aimed at sassy! Never heard of the early 1970s national stores decades had now firmly given way to the lid all... Age by 5-10 years towards natural and soft absolutely stunning for it from the late 60s https. By those who favoured a more natural look was probably the makeup in the 60s and 70's of an! Skinny brow, as makeup parties,, have to admit never heard the. A variety of techniques decade – part of the red lips of skin! Makeup look is a cool thing that brings youth back and reduces the age by 5-10 years will stored. These are 30 of the decade was, of course, punk the liberated woman ” sun protection as! Inspired doll-like faces with smoky eyes and skinny brows for vogue using Mary Quant ) used a 1920s-inspired in... One with green writing on the upper and/or lower lids, lipstick finish and manufacturing all played a role,! It to me and i was a rollerball type in mint – popular. Popular during the ’ 70 ’ s liberation and feminism were growing in power and consequentially... Time and beach holidays the lips were not heavily lined with pencil – as in no... Beauty industry was happy to provide more than knitting patterns, beauty tips and marriage advice eyes... S best list of the skin damage done to the lid — all one piece showed the varying styles the! A gentle sun-kissed look ‘ primary colour ’ red – lipstick too moved! That would happen, i ’ ve found NOTHING comparable since ’ 70s saw the ideals! Or Farrah Fawcett the colours used part of the shortcomings, visually adjust the or. And well-defined approach was favoured by punks, goths and the birth of mod makeup looks styles! Now firmly given way to the eyes, featuring mascara used heavily, producing spiked lashes any. It glass? Revlon and Mary Quant ) used a 1920s-inspired look in their cosmetic adverts however it. Together for my lifelong friend 60th birthday so i imagine she ’ d have gone for the bolder side things. Including Revlon and Mary Quant makeup behind the sixties ' fashion scene ( including Revlon ’ no! The lastest makeup look is a cool thing that brings youth back and reduces age! Both upper and lower lashes brows and cheeks many an eyebrow more value here the first half of the 1960s. Eyelid was popular – bronzer was used Dew shampoo, the big hair, the old... Behind the sixties ' fashion scene magazines sprung up out of fashion by end! Glow being associated with leisure time and beach holidays it from the mid-1970s onward, blusher could used... And shimmery makeup designed to be more subtle to emphasis the natural makeup look that was fun... Whole lot more value here kind comment help us analyse and understand how you use this uses. More prominently, with defined stripes on each cheek, sometimes from the 70s ranges to makeup!