Tariffs came and went, and they are no longer in effect. Adding fruit to the hooch tended to disguise the flavor somewhat, which was necessary due to the fact that most bootleg booze was really pretty awful-tasting stuff. Please use a different way to share. As a result, the Ole Smoky Distillery, LLC was established in 2010. According to Watman, the relationship between farmers and distillers is still flourishing and has assisted many in surviving the recession. In addition to being a distillery and retail area of more than 2,000 square feet, Ole Smokys Holler employs around one-hundred of the companys 700 employees. Centerview Capital also has a technology fund situated in San Francisco, California, which it manages. This drink is something we like to savor on its own one small glass at a time to make it last as long as possible although we'll occasionally stir a few spoonfuls into a cup of coffee, as well. The moonshine tasting, distillery tour, and learning about the history of this adult beverage are all enjoyable and reasonably priced activities that should be included in your agenda when visiting the area. IN CONNECTION WITH THIS: 48 Hours in Asheville, North Carolina 21 Popular Ole Smoky Moonshine Flavors Ranked, Ole Smoky is a brand that's made its name through the great American tradition of taking something with a shady past and turning it into a modern-day money-maker. was established in March 2014 by Kent Woods and Ned Vickers. Within a few of months, Baker sold his shares in a private equity transaction to Centerview Capital, a private investment firm located in San Francisco that specialized in private equity transactions. Individuals stroll in, pawing at the jars and T-shirts, and sidling up to the bar to sample the renowned booze. Today, Ole Smoky retails in all 50 states and over 20 countries around the world and offers more than 25 creative moonshine flavors and 17 inventive whiskey flavors. In that case, my grandpa was faced with a decision: whether to sell a bushel of corn for fifty or seventy-five cents, or whether to transform it into liquid corn and earn twenty dollars. #1 of 92 things to do in Gatlinburg. Original MoonshineTM, White LightninTM, Moonshine CherriesTM, Peach MoonshineTM, Apple Pie MoonshineTM, Blackberry MoonshineTM, Strawberry MoonshineTM, and Lemon Drop MoonshineTM are some of the products available at this time. Adding fruit to the hooch tended to disguise the flavor somewhat, which was necessary due to the fact that most bootleg booze was really pretty awful-tasting stuff. Ole Smoky has a few other locations as well. , with 15-minute pauses every hour, in an outdoor performance space that wraps around the building. At the start of the project, Baker admits that he and his team had no idea what they were getting themselves into. When seeking for moonshine that not only tastes wonderful but also has the ability to sterilize medical equipment, you should pay a visit to the Ole Smoky Moonshine distillery in New York. Were aiming toward matured whiskey, while moonshine is unaged spirits from a copper still, he explained. This stuff is potent to say the least. The following is a description of Ole Smoky Distillery LLC: Old Smoky is the worlds largest producer of quality moonshine and the worlds first federally permitted distillery in the history of East Tennessee, according to its website. Nashville developer Jim Massey stated in a news release in 2009 that unaged whiskey goods would be offered with far less risk. Centerview Financing is a private investment organization that invests in high-potential firms by providing them with capital. The price of our lids has gone up, he explained, adding that despite though we get everything from within the country. Compare prices for this wine, at 17,000+ online wine stores. Tennessee Moonshine, the nations largest distiller of quality moonshine, today announced that it has received a major equity investment from private equity company Centerview Capital. 903 Parkway Unit 128, Ole Smoky Moonshine Holler, Gatlinburg, TN 37738-3181. A more neutral form, such as white lightning, may be used to compete with vodka, while blue flame, which is made from a mash of sugar and corn, could be used to compete with rum. Objection to the law and to taxes helped to shape the public perception of moonshine. Ole Smoky may be found on Facebook and Twitter under the handle @OleSmoky. It was a difficult situation, as I recall. You will not be charged the $5 fee if you do not make a purchase in the store. We are sorry. Complete results of the Inc. Every shot, swig or slug of Ole Smoky Original Moonshine is highly . Shelves line the walls, containing the mason jar, which is the favored storage vessel for moonshine. , with 15-minute pauses every hour, in an outdoor performance space that wraps around the building. According to general manager Buddy Keyes, the trio are the great-grandchildren of William Doc Collier, who was a well-known moonshiner in the English Mountain region of Sevier County in the early 1900s. The CEO of Ole Smoky Distillery discusses how to manage the costs associated with tariffs and rising maize futures. We are manufacturing coooorn liquormoonshine, Baker explains, drawing out the vowel to underline the attraction of a distillate with a shady and complicated past. Yee-Haw Brewery, which opened its doors with four craft beers and 40 workers, now has a 9,000-square-foot brewing plant and the greatest production capacity of any brewery in Northeast Tennessee, according to the company. At least one Gatlinburg restaurant has gone so far as to establish a menu that includes moonshine-infused meals and beverages. 5000 list, the most prestigious rating of the nations fastest-growing private firms, Ole Smoky Distillery, one of the nations fastest-growing spirits companies, was one of the fastest-growing spirits companies. Facebook. All of these things are simply obstacles that we have to deal with, he added. However, while the mountain-produced Moonshine is not inexpensive, it is real and well worth the $30 price tag. According to Kevin Kosar, author of Moonshine: A Global History, the liquor industry has always been excellent at heritage marketing, being able to take a product and say, Let me tell you about the rich history of men in kilts, in the mountains 200 years ago, or good old country boys, breaking their backs and working with their gnarled hands to produce this by hand, According to the International Wine and Spirits Research Institute (IWSR), which gathers statistics on the alcohol beverage sector, Ole Smokys moonshine sales will reach $118 million in 2020. Ole Smoky CEO John Cochran was hired by Baker in May 2013 after formerly serving as the CEO of Pabst Blue Ribbon. Following the passage of a new state law that relaxed limitations on distilleries, the city commission of Gatlinburg issued regulations in 2013 in an attempt to govern the distilleries. It's also really good in coffee, like an eggnog latte with a little kick to it. Ole Smoky has grown into a major employment in the area, as well as one of Gatlinburgs most popular attractions. The fact that Ole Smoky offers 25 different tastes of moonshine isnt just a stroke of genius. Since its inception in 2010, the company has witnessed significant expansion, fuelled by customer demand in the larger unaged whiskey market. Even after eleven years in operation, it isnt the only place in the area where you can get a mason jar of unaged corn whiskey in a 1-mile radius. With Yee-Haw, he hopes to see it flourish in the same manner as Ole Smoky did, and for it to become an American classic, as well as an example of Southern brewing artisanship. The idea of combining moonshine with tourism struck me as interesting, so I proposed it to the group. Gatlinburg, TN 37738. We can trace our family involvement with moonshine back to their Scots-Irish forefathers, who arrived in the Smoky Mountains during the latter part of the 1700s. However, now that it is legal, it has grown into a significant industry for one Tennessee distillery, whose roots may be traced back to the early settlers in the Smoky Mountains. Offering a compelling narrative, on the other hand, is insufficient. Baker is known for surrounding himself with specialists in fields in which he is not knowledgeable. When I was growing up, my family would usually give away moonshine cherries for Christmas. The product is available for purchase in all 50 states as well as 30 countries. Ole Smoky is one of the most beloved distilleries of our times and has quickly become the most visited distillery in the United States. Meet the FACE of TriStar, who is devoted and enthusiastic! Brooke Batchelor, a brand advocate to the extreme, will be serving as our server. Smoky Moonshine (also known as Ole Smoky Moonshine) The Gatlinburg distillery, which operates out of the Ole Smoky Moonshine Holler, a weathered wooden edifice designed to imitate backwoods stills and mountain gristmills, currently produces fifteen different kinds of moonshine, including Apple Pie, Sweet Tea, and Peach. When a few years in the corporate world, Joe decided to pursue a career in criminal defense, and after we had our first child, I decided to become a stay-at-home mom in order to devote more time to our expanding family. It's more likely that you'll want to use it in a cocktail, though. Jars with a capacity of 750 mL were required. One word of caution, though - this stuff is on the sweet side. Ole Smokys four renowned distilleries include three in East Tennessee The Holler, The Barrelhouse, and The Barn and one in Nashville the 6th Peabody all of which are owned by the same family. The question What are you going to do? Because it sits just across the parkway from both Ripleys Haunted Adventure and the Hollywood Star Cars Museum, the Holler may be said to be on an equal footing with some of Gatlinburgs most popular tourist attractions. The satisfaction he gets from making a difference in a community, he says, is truly what motivates me. Yee-Haw Brewery is located in Johnson City, Tennessee. Ole Smoky Moonshine Cherries, Gatlinburg, Tennessee, United States . You could try it in place of Triple Sec for a watermelony (and slightly sour) spin on a Cosmo, or blend it with lime juice and vodka and top it with a splash of seltzer for a watermelon smash. ex. Must be 13+ to Join. It is possible for Ole Smoky to be so bold because, around a decade ago, numerous states, including Tennessee, amended their rules to permit the manufacturing of whiskey and other distilled spirits in their respective states. ) Gatlinburg Chamber of Commerce listing As of now, the distillery with the highest number of visitors in the United States controls 40 percent of the countrys moonshine consumer market and is expanding abroad. In a mixed drink, the White Lightnin' blends okay, but there's nothing to make it stand out, either. ' | prices, stores, tasting notes and market data. Weve had a desire of relocating to Nashville for quite some time, so its a thrill to see that goal come true with the opening of 6th and Peabody. According to an industry journal, we had sales of 338 thousand cases. Inside, the decor is rustic, with rustic timbers running across the ceiling and an embarrassment of oak barrels bearing the Ole Smoky insignia adorning the walls. In East Tennessee, the narrative of moonshine epitomizes the American spirit and is a key element of our cultural history. I had my doubts in the beginning, but today Im pleased to call myself a moonshiner and to have earned the title. Where did the idea originate? There was a problem adding this item to your Basket Please try again later. Moonshine is the worlds largest distiller of premium moonshine. Caring for a family, arranging our calendar, and screening social media for my children is a significant mental burden. Granted, there were three counties in the state that were exempt from the rule, including the one that is home to the Jack Daniels distillery. In addition to Tennessee, its moonshine products are now accessible in 49 states and Canada, having previously only been sold to visitors to the distillery. In addition to the money produced by his legal firm, Baker took out a second mortgage on his home. In addition to the money produced by his legal firm, Baker took out a second mortgage on his home. Nashville developer Jim Massey stated in a news release in 2009 that unaged whiskey goods would be offered with far less risk. Always have a backup plan or an exit strategy in place, or just be extremely cognizant of what the market is willing to bear. Our verdict: Boththe pickles and the booze in Ole Smoky Moonshine Pickles are so-so in flavor, and at 20% ABV, the latter isn't even all that strong. Moonshine is the term given to the clear, un-aged corn whiskey because of the way it was traditionally produced: at night in a secret backwoods location, under the light of the full moon. No one a hundred years ago wouldve imagined locating their operations just a few yards from the sidewalk on the main drag of one of Tennessees most popular tourist destinations, where the Salt and Pepper Shaker Museum and a replica of the Space Needle compete for your attention. Using a little plastic shot glass filled with a clear liquid the color of Windex, she assures me that this is a one-of-a-kind creation. Everyone pushed each other to be a better worker/person. Both Ole Smokys moonshine and whiskey are comprised of a (mostly) corn mash bill consisting of 84% corn, 8% rye and 8% malted barley. 2 of 76 Things To Do In Gatlinburg, Tennessee See all of the images (19 Photos) Ole Smoky Moonshine has a long and illustrious history in the Smoky Mountains. Hudson New York Corn Whiskey is brewed at Tuthilltown Spirits Farm Distillery, New York's first . The fact that weve had these chances has been a godsend, but its also vital to understand the strain it has placed on our family at times. Just barely. , may be one of the oldest types of flavored moonshines and yes, flavored 'shine does date back to the days when the stuff was made illegally. If you're thinking of drinking it on its own, though, this moonshine faces the issue that strawberry is one of the more difficult flavors to capture, even when there's actual fruit in the mix. GATLINBURG, Tenn., April 27, 2022--Ole Smoky Distillery is expanding distribution of two of its newest moonshine flavors, White Chocolate Strawberry Cream and Banana Pudding Cream. That plus the fact that it's kind of hard to check for alcohol content if you don't have the proper equipment. This is the first time that Ole Smoky Distillery has been named to the Inc. 5000 list, and it is particularly appropriate given that we are celebrating our tenth anniversary this year, says Robert Hall, CEO of Ole Smoky Distillery. This is the first time that Ole Smoky Distillery has been named to the Inc. 5000 list, and it is particularly appropriate given that we are celebrating our tenth anniversary this year, says Robert Hall, CEO of Ole Smoky Distillery. ; Mezcal Mezcal is een Mexicaanse spirit gemaakt op basis van blauwe agave. The most difficult task we have is meeting the increasing demand for our products. They have grown so popular that they were awarded the Hot Brand award by M. Shanken Communications, a renowned publication in the wine and spirits business in the United States, in 2018. As a result, he and two other lawyer friends decided to combine something that was already deeply embedded in the region with something else that was also deeply ingrained in the Smokies: tourism. After the legislation changed in 2009, it became legal to manufacture, distill, and sell the famed bootleggers hooch, which became well known as bootleg whiskey. Following that, Joe and I started to work with the help of our friends and family, and our Gatlinburg Ole Smoky facility has become the most visited distillery in the world since opening its doors in 2010. For cherry-flavored liquor, it is kind of pricey though, since once the fruit is out of the jar you've only got half a bottle of moonshine. And it is this that produces the entire dynamic of defying the law and the authorities in general. They are also the proprietors and developers of Ole Smoky Moonshine, as well as the other commercial endeavors that have sprung up as a result of it. 6. Ole Smoky Moonshine was created using Tennessee family secrets and customs that have been passed down through generations. It is not for nothing that it is referred to as A Party in a Jar. Several maraschino cherry have been fully soaked in 100 Proof Moonshine, and they have been placed in mason jars. No matter which product by Ole Smoky you'll end up buying, you can rest assured that you've made a great purchase. Ole Smokys four renowned distilleries include three in East Tennessee The Holler, The Barrelhouse, and The Barn and one in Nashville the 6th Peabody all of which are owned by the same family. The mountain-made Moonshine is not cheap, but its authentic and well worth its $30 price tag. Centerview, which has over $500 million in committed capital, wants to harness its operational skills and extensive consumer industry ties in cooperation with existing owners and management to achieve strategic and operational excellence in the consumer products business. You can add water to it, which can enhance certain bottles' flavors or you can add it with other ingredients to make delicious mixed drinks. I saw an opportunity to offer a little piece of our culture and tradition with visitors to Gatlinburg, says the entrepreneur. If yes, ensure that your ole smoky moonshine flavor brand is well known for producing high-quality products without any faults. In Kosars opinion, the 18th Amendment transformed what had previously been an essentially local company into a criminal gang. On the other hand, if your grown self finds the flavor a bit too sweet, we suggest mixing it with some pineapple juice to help balance out the excess sugar. 5000 is an annual ranking of the nations fastest-growing private companies. Team of Local Experts OLE SMOKEY TENNESSEE MOONSHINE, which is conveniently located in Ole Smoky Holler in downtown Gatlinburg, first opened its doors for business over the Fourth of July Weekend in 2010. Within a year of its introduction, jars of Ole Smoky were lining the shelves of Wal-Mart. References When asked if the product is profitable, she responds, They wouldnt be creating it otherwise. From January 3 to January 3, the rate is $50 per night. I grew up seeing them achieve their version of the American Dream. The distillery became the first federally permitted distillery in East Tennessees history in 2009, following a change in Tennessee legislation that allowed for the distillation of spirits in that state. Like the rest of Ole Smoky's cream-based liqueurs, Mountain Java is just 17.5% ABV. Both moonshine experts as well as beginners will love the company's products. My family and I am thrilled about this investment, as well as the opportunity to collaborate with Centerview to bring even more people to the real Appalachian spirit that my family has enjoyed for centuries. Try stirring it into hot chocolate to make a mocha or add it to chocolate milk to make a we're not sure what you'd call this, but it tastes amazing. Like the rest of Ole Smoky's cream-based liqueurs, Mountain Java is just 17.5% ABV. Because where else can you sample some of the tastiest moonshines and whiskies this side of the Tennessee River while listening to a live bluegrass band? She exemplifies elegance, sophistication, and a strong work ethic. As of now, the distillery with the highest number of visitors in the United States controls 40 percent of the countrys moonshine consumer market and is expanding abroad. We have a lot of exciting ideas for the future of the company, and we are happy to have the additional funding to help us achieve those goals. Ole Smokys products have broad adult appeal and benefit from important long-term spirits trends, such as increased consumer interest in craft distilling and flavored spirits, as well as from a strong interest in products with a deep American heritage, Jim Kilts and David Hooper, co-founders of Centerview Capital, said. This is a celebration of our past and of who we are as mountain people, says the narrator. was established in March 2014 by Kent Woods and Ned Vickers. As a result, we gained a great deal of knowledge about the glass sector. Visitors get a taste of moonshine. Legal. As most TikToker's reactions (or overreactions) indicate, yes these cherries are fairly strong. The number of stories Ive heard about peach growers whose fields have been destroyed by a storm, and the local distillery picking up the resulting harvest because they dont care how the peaches look, is endless. Ole Smoky buys maize from local farmers and employs over 200 people, not to include the indirect effects of the companys products, such as the glass jars, truck drivers, packing, and even the paper used for labeling. Legal. sales tax. Well, part of it lies in a slight preference for pineapple itself, as it just has that irresistible tartness to it that few fruits can match. White whiskey, moonshine, or whatever you want to call it, has made a mark on the region that surrounds the lush Smoky Mountains, with their towering white pine trees, and has left a legacy. Please try again. Our favorite way to drink Ole Smoky Some Beach is all on its own, although it also works perfectly in either hot or iced coffee as well. Those visiting Gatlinburg should stop by The Holler in downtown or Ole Smoky Whiskey Barrelhouse to try some of their whiskey, if they are so inclined. And then theres the white lightning, which Batchelor describes as the star of the show. As such, it makes a great coffee add-in because you get a whole lot of flavor but only a small amount of alcohol with every spoonful you stir into your morning (or after-dinner) brew. We partnered with some Asheville-based friends to bring their renowned taco eatery White Duck Taco to our facility. At one point during our chat, Baker brought out his phone and displayed a snapshot of the previous, derelict location where the new brewery is currently located. They have continued to receive national media coverage in both major newspapers and consumer magazines. Must have a valid ID. Until five years ago, Tennessees strict alcohol production regulations made it practically impossible for distilleries located outside of three counties to get a license to manufacture alcoholic beverages. Media reaction Its $25/jar and you get a discount if you buy a case. Sorry, we were unable to perform your search at this time. As a mother, wife, daughter, sister, author, and businesswoman, I believe it is quite difficult to accept the fact that, while we as women are capable of doing it all, this does not imply that we need to do it all. The sizable chunks of pineapple in the jar are also more satisfying to eat than the cherries. A good quality ole smoky moonshine flavor should last more than others, depending on how much and how often you use it. This is the first time that Ole Smoky Distillery has been named to the Inc. 5000 list, and it is particularly appropriate given that we are celebrating our tenth anniversary this year, says Robert Hall, CEO of Ole Smoky Distillery. When he was in college at Georgetown University in the mid-90s, people approached him and asked if he could hook them up with moonshine as soon as they learned he was from East Tennessee. Please try again later. The purpose of this book is to take that notion one step further. We were fortunate to see such rapid growth in the early phases, but its difficult to plan your business when its expanding at rates of up to 3-400 percent each year in the first year. Bakers blood is tinged with the smell of moonshine. At 64% ABV, Blue Flame is the most overproof option. Smooth Tennessee whiskey made in the mountains, enjoyed anywhere. It has a silky texture and a faint maize flavor that is only slightly sweet. Nose:: Buttery smoke. Ole Smoky Moonshine Holler is Americas Most Visited Distillery, 4. The number of stories Ive heard about peach growers whose fields have been destroyed by a storm, and the local distillery picking up the resulting harvest because they dont care how the peaches look, is endless. Ole Smoky buys maize from local farmers and employs over 200 people, not to include the indirect effects of the companys products, such as the glass jars, truck drivers, packing, and even the paper used for labeling. Tastings: Samples are currently available to taste at the distillery on a daily basis. The Holler is the name of the main site, which is located on Gatlinburg Parkway near a restaurant named Dicks Last Resort and a store called The Paula Deen Store. In recent years, the well-known Moonshiners hideout has become one of the most popular tourist destinations in the Great Smoky Mountains. Identify any unique experiences or assets that exist in your family tree that you may use to create a business opportunity for yourself. Massey's efforts were well-timed . Complete results of the Inc. Yee-Haw Brewery opened its doors in Johnson Citys renovated historic CC O railroad depot in July 2015, establishing what city authorities describe as a cornerstone of the downtown area. My family and I am thrilled about this investment, as well as the opportunity to collaborate with Centerview to bring even more people to the real Appalachian spirit that my family has enjoyed for centuries. Ole Smoky Distillerys Joe Baker discusses the companys history. Enjoy. So yes, Moonshine can be frozen, however, most home freezers do not get cold enough to actually freeze it. They opened the Ole Smoky Candy Kitchen in 1950, and it has since evolved to become a must-see attraction in the area for tourists. Coordinates: 354239N 833110W / 35.71087N 83.51936W. While Ole Smoky's Moonshine Pineapples have yet to achieve the viral fame of their cherry counterparts and are considerably less boozy at just 20% ABV, we're even fonder of this moonshine-infused fruit. Hall is capable of making a compelling case for virtually any spirit.